Healthy Start Update- Supermarkets Adding Value To Vouchers – More Joining

Just an update.  Great news from Co Op now this week. They have just announced adding an extra £1 when families use a Healthy Start voucher in store. Further details below.

I have also listed the other supermarkets that have already begun adding value to the vouchers.

This information has gone out in previous updates however thought it may be useful to have this all in one place.

Foodwise Leeds will be sharing this update on our Facebook and Twitter platforms so please retweet/share as appropriate,

Co Op

Central England Co-op have this week announced that it will give all those who use Healthy Start vouchers an extra £1 to spend on vital food and essentials. The retailer has committed to providing all those who present the vouchers in its stores an extra £1. This will mean that those that use the vouchers will see their allowance rise from £3.10 to £4.10 in Central England Co-op stores. Co op have also committed  to continue the scheme after the value of vouchers increased in April to £4.25, meaning families will have £5.25 to spend. To claim the extra £1, all people have to do is present their vouchers at the till point and the colleague will automatically add on the extra £1 on top of the vouchers supplied


From this week, Tesco are giving any family who use the weekly Healthy Start vouchers a £1 coupon to spend on fresh and frozen fruit and vegetables. Every time a customer hands over their vouchers at the checkout, they will automatically receive the money-off coupon to redeem off their next shop. Tesco haven’t released details of if or when this scheme will end.


In September Iceland began a scheme offering free frozen vegetables to families using Healthy Start Vouchers in its stores across England, Wales and Northern Ireland until the end of the year. The free veg, worth £1, will boost the value of the vouchers ensuring families have easy access to great value, nutritious food.

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